
Customer story
How SJA Solutions built an internal Google for a 42-person IT team
SJA Solutions is the IT department for companies that don’t have one, helping small to midsize organizations reach technology excellence. Amber Lehmkuhle, Corporate Trainer, owns all new hire training. Before Whale, the same question got five or six different answers from different people. The team needed one authoritative source of truth it could assign, test, and keep up to date.
- 4.8/5 on G2
- SOC 2 certified

Results at a glance
Minutes
To build training that took hours
5-6
Answers, before Whale
42+
Team members
The challenge
The team needed to house all internal documentation in one repository, assign and test people on it, and track usage with metrics. A new hire asking a question got a different answer depending on who they asked, with no way to verify which was correct or current. Amber also needed to build engaging training fast, embedding videos and using AI to get started, without it taking hours to produce.
“The AI generation is great because we can create cards and training information, tailor it to our needs and use it for training. All in no time at all.”
Amber Lehmkuhle · Corporate Trainer The solution
How Whale solved it
Whale gave the team one centralized repository for all documentation, with training flows to assign and test knowledge. Metrics were a deciding factor: the team can see how many people searched for a topic, which helps them build training that is actually relevant and used. Each process is assigned to an owner who keeps it current. Amber builds engaging material quickly, embedding videos and using AI-assisted creation, and training flows are assigned the moment a new hire joins.
The results
One answer for every question
Instead of five or six versions, new hires get a single source that represents company best practice.
Processes owned and maintained
Every process has an owner and a review cycle, so the knowledge base stays current instead of going stale.
Training built fast
AI-assisted creation and embedded video let Amber produce engaging material in minutes, not hours.
Before and after Whale
Before Whale: One question got five or six different answers
After Whale: One authoritative source of truth for every question
Before Whale: No way to verify which answer was current
After Whale: Training can be assigned and tested, not just shared
Before Whale: Documentation had no single repository
After Whale: Metrics show what people actually search for
Before Whale: Building training material took hours
After Whale: AI-assisted creation builds training in minutes
Customer proof
“We want to keep building with Whale and use it as our internal Google.”
Amber Lehmkuhle · Corporate TrainerKey features used
The parts of Whale doing the heavy lifting.
Training flows
New hires get structured onboarding sequences from day one, a clear path through the most important processes.
Learn moreAnalytics
Usage data shows which processes people search for, so Amber builds training that reflects what the team actually needs.
Learn moreAlice AI
Alice, Whale’s AI assistant, helps Amber build new training cards quickly, so keeping the knowledge base current does not become a second full-time job.
Learn more
Frequently asked questions
Book a Demo01How does Whale stop the same question getting five different answers?
All documentation sits in one repository, so a new hire gets a single answer that represents company best practice.
02Can you tell what people are searching for?
Yes. SJA uses Whale’s analytics to see how many people searched a topic, which is how Amber decides what training to build next.
03How do processes stay current?
Every process is assigned to an owner with a review cycle, so it does not get written once and forgotten.
04How long does it take to build a piece of training?
Amber builds engaging material in minutes rather than hours, embedding video and using AI-assisted creation to get started.
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