Privacy policy

Last Modified: June 4th, 2025

At Whale, we recognize the importance of protecting your privacy, and we’re committed to safeguarding the information you share with us. This Privacy Policy outlines how we collect, use, and protect your personal information (sometimes referred to as “personal data”)—information that identifies or can be used to identify an individual, such as a name, email address, physical address, or phone number.

This Policy applies to all of Whale’s websites, services, products, and applications (each referred to as a “Service”). It covers the following:

• The types of information we collect from you when you use the Service
  
• How we use and share that information
  
• The security measures we take to protect your information
  
  

By using the Service, you agree to the collection, use, and sharing of your personal information in accordance with this Privacy Policy. If we update this Policy, we will post the changes here and update the “Last Modified” date. Your continued access to or use of the Service after any changes to this Policy indicates your acceptance of the updated terms.

Information We Collect and How We Use It

We collect and process personal information to operate, maintain, and provide the features and functionality of the Service, as well as to comply with legal obligations. We also use your data to analyze how the Service is used, improve the user experience, troubleshoot issues, and enhance security.

Here’s a breakdown of the types of information we collect:

Information You Provide

When you sign up for an account, interact with our Service, or connect through third-party platforms, we collect personal details you provide, such as:

• Personal Information: Your name, email address, physical address, and phone number.
  
• Profile Information: Any information you provide when you create or update your account profile.
  
  

We may use your email address to send important notices about the Service, such as updates or changes to our terms and policies. Additionally, with your consent, we may send you promotional or marketing messages. If you do not wish to receive marketing communications, you can opt out by following the instructions in those emails.

Information You Share (Content)

When you use the Service, you may upload, post, or share various types of data, known as “Content,” including messages, text, and files. The Content you share is visible to other users based on the settings you choose.

While Whale doesn’t actively monitor Content, we may access your Content for the following reasons:

• To provide support or assist you with requests
  
• To improve the Service or maintain its functionality
  
• To ensure compliance with our Terms of Service, including our Acceptable Use Policy
  
• To comply with legal obligations or cooperate with law enforcement when required
  

Unless the Content is made publicly visible, Whale staff or contractors will not view your Content unless necessary for the reasons above.

Cookies and Tracking Technologies

To enhance your experience on the marketing website, Whale may use cookies—small data files that help us identify your browser and improve navigation. Cookies allow us to remember your preferences and make future visits easier.

• Persistent Cookies: These remain on your device after you close your browser and are used for future visits.
  
• Session Cookies: These are temporary and disappear when you close your browser.
  

You can manage cookie settings in your browser. Additionally, third parties may use cookies when you interact with their services (for example, if you use a third-party tool integrated with Whale). The use of these third-party cookies is subject to their own privacy policies.

Log Files

Our servers automatically collect certain data when you use the Service, such as your IP address, browser type, device information, pages visited, and interactions with links on the Service. These logs help us troubleshoot technical issues and improve the user experience.

Clear Gifs and Web Beacons

We may use clear gifs (also known as web beacons or tracking pixels) to track the effectiveness of our communications. These small, transparent images help us understand how users interact with our emails and the Service.

Third-Party Tools and Analytics

Whale uses third-party tools for analytics, advertising, and marketing purposes. These tools collect data such as IP addresses and cookies to understand how you interact with the Service and provide targeted ads. Their use of your data is governed by their own privacy policies, which we encourage you to review.

• Hubspot (https://legal.hubspot.com/privacy-policy)
• Google (https://policies.google.com/privacy?hl=en-US)
• G2Crowd (https://www.g2.com/static/privacy)
• LinkedIn (https://www.linkedin.com/legal/privacy-policy)
• Moesif (https://www.moesif.com/privacy)

How We Share Your Information

We respect your privacy and share your personal data only in the following situations:

Your Profile and Content

Some personal information you provide will be visible on your profile and elsewhere in the Service, depending on your privacy settings. You control what information you disclose on your profile.

Business Transfers

As Whale grows, we may buy, sell, or transfer assets, including customer and user information. In the event of such a business transaction, your personal information may be transferred. We will make reasonable efforts to notify you if your personal information is involved in such a transfer.

Third-Party Services

If you choose to export Content or grant third parties access to your account (e.g., by using a third-party integration), we are not responsible for how those third parties use your data. Please ensure that you trust any third-party service you connect to Whale.

Legal Compliance and Protection of Whale’s Rights

We may disclose personal information to comply with legal obligations, respond to a subpoena, or cooperate with law enforcement authorities. Additionally, we may share information to protect the rights, property, and safety of Whale, its users, and others.

Non-Personal Data

We may share aggregated or anonymized data, such as usage trends or demographic information, with third parties for research or marketing purposes.

How We Protect Your Information

We use commercially reasonable security measures to protect your personal information from unauthorized access, alteration, or destruction. However, no method of transmission or storage is completely secure, so while we strive to protect your data, we cannot guarantee absolute security.

Legal Grounds for Processing Your Data (EU/UK Residents)

If you’re located in the EU or the UK, the following legal bases apply to the collection and use of your personal data:

1. Consent: We may process your personal data based on your consent, such as when you sign up for our Service or opt-in for marketing communications. You can withdraw consent at any time.
   
2. Legitimate Interests: We may process your personal data for our legitimate interests, provided that your rights and freedoms are not overridden. For example, we process data for fraud prevention, network security, and service improvement.
   
3. Contractual Necessity: We may process your data to fulfill our obligations under a contract with you.
   
4. Legal Obligation: We may process your data to comply with legal requirements.
   
5. Legal Claims: We may process your data in relation to legal claims brought by or against you.
   
   

Your Rights Regarding Your Data (EU/UK Residents)

If you are in the EU or the UK, you have the following rights:

1. Access: You can request a copy of the personal data we hold about you.
   
2. Rectification: You can request corrections to any inaccurate or incomplete data.
   
3. Erasure: You can request that we delete your personal data, subject to certain exceptions.
   
4. Restriction: You can request that we restrict the processing of your data under certain circumstances.
   
5. Objection: You can object to the processing of your data, particularly when it is processed based on legitimate interests or consent.
   
6. Portability: You can request the transfer of your personal data to another service provider.
   
   

If you have concerns or complaints, you can contact us directly or file a complaint with your local data protection authority.

How Long We Keep Your Personal Information

We retain your personal information only as long as necessary to fulfill the purposes for which it was collected. You can request the deletion of your data, but we may retain certain data for legal, security, or record-keeping purposes.

Links to Other Websites

The Service may contain links to other websites that are not operated or controlled by Whale. We are not responsible for the privacy practices or content of these external sites. Please review the privacy policies of any third-party websites you visit.

Changes to Our Privacy Policy

We may update this Privacy Policy from time to time. Any changes will be posted here with the updated “Last Modified” date. The changes will become effective when posted.

Contact Us

If you have any questions about this Privacy Policy, please contact us at support@usewhale.io.