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5 Ways to Achieve Team Alignment and Growth

Team alignment has a significant impact on the overall performance of your business and ability to scale. But how do you get it right? Here are 5 ways to align your team for growth

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Picture the scene: you’ve spent ages building a company with a great product and great values, employed people who are amazing at their job and love the work you’re doing…

But for some reason it’s not all falling into place like you’d hoped.

Your team is struggling to reach their targets and there are whispers of confusion and unhappiness.

What’s gone wrong, we hear you scream?

Maybe they just need a bit of alignment.

Why is team alignment so important?

If you have disjointed and unengaged teams within your organization, it can often lead to unfulfilled staff, decreased productivity and a low employee retention rate – obviously not things you want to promote in your business.

But when they work together in a more harmonious and collaborative way, the effects can be huge. 

Research has found that 97% of employees and executives believe lack of alignment within a team impacts the outcome of a task or project. This isn’t a topic that can be ignored.

Here are some key reasons why team alignment is so important:

“A leader’s biggest achievement lies in building the perfect team with a perfect culture within an organization. A good culture attracts the right kind of people and the people, in turn, reinforce or evolve this culture. When the right people with good culture are in sync with you, then it’s like playing beautiful jazz together.”
Team alignment versus misalignment graph

Shared vision and goals

When a team is aligned, every member shares a common understanding of the organization’s mission, vision, and goals. This shared purpose helps them to feel part of a wider community.

Efficient collaboration

Aligned teams collaborate more effectively, breaking down departmental or individual silos. This collaboration leads to increased efficiency, as team members work together towards common objectives, enhancing their productivity and overall happiness.

Improved communication

When everyone is on the same wavelength, they’re more likely to share information transparently, reducing misunderstandings and promoting a culture of trust. A much nicer environment to work in!

Enhanced problem-solving

A problem shared is a problem halved. When your colleagues are working together, they share their intelligence and different views. This allows for more creative problem-solving and innovative solutions to challenges that they may not have thought of on their own.

Adaptability and resilience

A problem shared is a problem halved. When your colleagues are working together, they share their intelligence and different views. This allows for more creative problem-solving and innovative solutions to challenges that they may not have thought of on their own.

Customer satisfaction

It’s not just your staff that will feel the positive effects of teamwork – your customers can too! When everyone in the organization is on the same page, customers receive a cohesive and high-quality service.

Employee empowerment

Aligned teams are empowered teams 💪 When individuals understand their roles within the broader context of the organization, they feel a greater sense of empowerment and responsibility.

And with 17% of employees reporting to be more satisfied with their job when they collaborate at work, it’s a no brainer.

Achievement of objectives

Ultimately, team alignment is essential for achieving organizational objectives. When all members are aligned and working towards common goals, you have a much higher chance of success!

5 Ways to Achieve Team Alignment and Growth

Tyler Martin, Factional CFO and Host of Think business with Tyler, states that as a company grows, it can be difficult to stay aligned because of complexity. Often it is left unprioritized by leadership but this complexity can end up costing companies a lot of time and money. 

If you're seeing employees come into your business and seeing them go out just as fast, it's going to cost alot of money, time and energy. Take the time to align your teams, for the sake of everyone involved.
Tyler Martin on the Whale blog
Tyler Martin
Fractional CFO and Business Coach

The Growth Institute states in a company with just two people, there are two channels of communication or two “degrees of complexity.” When a third person is added, the degree of complexity triples from two to six; add a fourth, and it quadruples to 24, and so on.

So, how do you create more alignment?

That’s the million-dollar question. But thankfully, one that is also quite easy to answer.

Here are our 5 strategies to aligning your team and unlocking business growth 🚀

1. Introduce a centralized knowledge base

A centralized knowledge base is the ideal way to bring all your different documents and processes together into one place, making it easy for your staff to find and learn from.

This is hugely useful when it comes to streamlining workflows, enhancing collaboration, and promoting a more efficient work environment. 

With a centralized knowledge base, your team can access essential documents, procedures, and information swiftly, minimizing the time spent searching for resources. 

This not only boosts productivity but also ensures that everyone is on the same page, working together towards their shared goals.

Whether it’s onboarding new team members, resolving issues, or implementing new projects, your centralized knowledge base is great for enhancing the knowledge and alignment of your team.

Find out more about how to build your centralized knowledge base.

Image of the Whale Dashboard

2. Remember teams who train together stay together

You’ve heard of the phrase “couples that train together, stay together”? Well it’s the same for teams.

And whilst we may not be talking about physical training, it’s the same for skills training.

But as much as ongoing training can help grow team skills and knowledge, the thought of sitting down and reading endless documents doesn’t usually fill most people with excitement.

But we’ve got a solution.

Interactive training helps to empower your team with continuous learning opportunities, allowing them to hone their skills and stay up-to-date with the latest industry trends. 

When you have a well-trained team, they’re more confident and ready to tackle the challenges that work can throw their way. 

Don’t have time to set up arduous interactive training modules? At Whale we’ve just introduced AI-powered training quizzes, the ideal tool to help you build fun and engaging training modules – in just a few minutes! 

3. Streamline your processes

Processes is another topic that you probably wouldn’t bring up at a party. But having streamlined procedures and processes is absolutely crucial to help align your team. 

By documenting everything in a way that is easy-to-understand, accessible and engaging, it can help to smooth out day-to-day operations and make sure that everyone understands their role within the larger organizational framework. 

A smooth workflow reduces bottlenecks and encourages a more efficient and harmonized team effort.

We’ve also done most of the hard work for you! Take a look at our library of process templates.

4. Use real-time collaboration tools

Integrating real-time collaboration tools into your documentation and training software encourages instant communication channels in your team, helping them to share vital information and make decisions quickly.

Whether it’s project updates, feedback, or brainstorming sessions, these tools promote transparency and connectivity, ensuring that the entire team is well-informed and engaged in real-time.

💡Tip: Here are some tools we love:

  • Airtable.com – great for shared projects and tasks
  • Slack – instant messaging tool 
  • Miro – virtual whiteboard tool

5. Measure your performance

We all love a reason to celebrate – and what could be a better thing to toast than meeting your team’s performance goals?

Setting and tracking goals is a huge part of what will help your team feel aligned with each other. They can see the positive impact they’re having on the business, as well as themselves, encouraging them to keep going. 

In fact, recognizing quality work and achievements can help to increase profits by 29%!

It’s important to analyze how things are going throughout your journey, identifying areas for improvement and celebrating each win along the way. 

After all, your team are the people that make your organization – you want to make sure they know that!

Bottom line?

Fostering team alignment and encouraging collaboration in the workplace is not just a strategy; it’s an investment in the foundation of a thriving and dynamic organization. 

By aligning team members and promoting a culture of collaboration, businesses not only enhance their overall efficiency but also empower individuals to contribute their unique strengths towards shared objectives. 

The ripple effect is felt in improved communication, increased employee engagement, and a workplace environment that not only embraces change but thrives on it. In the ever-evolving landscape of the professional world, organizations that prioritize team alignment will find themselves not just keeping up with the pace but setting the standards for innovation and excellence.

So, let’s embrace collaboration as not just a buzzword but as the cornerstone of a vibrant and forward-thinking workplace culture.


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