It all comes down to your size and your use case.
When comparing Whale and Guru, it’s clear that while both platforms aim to streamline knowledge sharing and process documentation, they serve slightly different purposes.
Whale focuses on simplifying team training and process documentation, making it ideal for small to large-sized businesses. In contrast, Guru emphasizes AI-based knowledge sharing tailored for large enterprises.
Ease of use
Customer Support
Process Documentation
Training Tools
Knowledge Sharing
Integrations
AI-powered search
Interface
Compliance Management
Onboarding Process
Collaboration Tools
Mobile Accessibility
Customization Options
Response Time
Pricing
High
Highly praised
Simple & effective
Integrated
Efficient & clear
Excellent integrations
Virtual AI Assistant
Highly intuitive
Limited
Streamlined
Built-in
Native app
Included
Quick and reliable
Find more info on Whale’s pricing here
Moderate
Mixed reviews
Not a core focus
Available
AI-driven
Good integrations
Enterprise-level
Intuitive
Extensive
Comprehensive
Built-in
Native app
Included
Slower response times
Ease of use
High
Moderate
Customer Support
Highly praised
Mixed reviews
Process Documentation
Simple & effective
Not a core focus
Training Tools
Integrated
Available
Knowledge Sharing
Efficient & clear
AI-driven
Integrations
Excellent integrations
Good integrations
AI-powered search
Virtual AI Assistant
Enterprise-level
Interface
Highly intuitive
Intuitive
Compliance Management
Limited
Extensive
Onboarding Process
Streamlined
Comprehensive
Collaboration Tools
Built-in
Built-in
Mobile Accessibility
Native app
Native app
Customization Options
Included
Included
Response Time
Quick and reliable
Slower response times
Pricing
Whale offers robust process documentation, training, and seamless integration with other tools. Key features include AI Assist for process creation, a step recorder, screen recorder, and over 100 templates. Whale’s standout feature is its intuitive process documentation system, lacking in Guru.
Guru excels in AI-driven knowledge management, offering an enterprise search, intranet, and compliance management. However, it lacks the comprehensive and user-friendly process documentation features that Whale provides, making it less suitable for detailed team training processes.
Whale is praised for its high ease of use, with an intuitive interface that facilitates quick onboarding and easy navigation. On G2, users commend its simplicity and efficiency.
Guru also scores well on ease of use but can be more complex due to its extensive feature set aimed at large organizations. Some users find it less accessible for smaller teams.
Whale offers exceptional customer support, known for its responsiveness and helpfulness. Users on G2 highlight the quality and availability of Whale’s support team.
Guru provides robust customer support, though some users report slower response times and less personalized assistance compared to Whale. It is generally effective but can be inconsistent.
Free Plan: Available
Essentials Plan: $8 per user per month
Scale Plan: $10 per user per month
Enterprise Plan: $1200 per month for 100 users
Find more info on Whale’s pricing here
Free Plan: Limited to 30 days
All-in-one: $15 per user per month
Enterprise Plan: pricing upon request
Expect quick answers on your questions, top notch coaching sessions and help with migrating your existing documentation to Whale.
Clients switch from other providers to Whale mostly because of our more user-friendly environment, making it easy for any team member to document, train or get trained.
We understand that documenting processes takes work. Everything we provide in and around our platform is aimed at making the heavy lifting lighter, and shortening the time to value.
Whether you’re a team of 5 or 205, and you have a bunch of SOPs lying around or are completely new to the documentation game.
“Next to their very competitive pricing, their support is from out of this world. We used other tools before, but we left a bit hanging in the past regarding the support piece. Stino & his team are always available whenever we have a query which is amazing!”
Jonas M., Small-Business (50 or fewer employees)
“We find Whale easy and intuitive to set up, navigate, and use, and the customer support has been AMAZING. Even though we are still onboarding—and so do not yet have our final structure in place—we can already find any process document within a few seconds (using Whale’s handy search feature).”
Verified User in Financial Services, Small-Business (50 or fewer employees)
“Whale is very user-friendly and has pre-built templates that make design and flow seamless! Automated reminders make it easy to keep important information up to date for staff in our change-oriented organization.”
Julie H., Mid-Market (51-1000 employees)
“The platform is easy to use and even easier to keep up to date. I love their search features, the widget (you can search and find without leaving your current window) and the automations.”
Julianne W., VP of Operations, Small-Business (50 or fewer employees)
We make sure that each customer is onboarded exceptionally so that they can use the magic of Whale to it’s fullest. Our team will give you feedback on the best way to get started and best practices for documentation.
We offer a full migration service and will teach you our proven framework on how to create impactful documentation with no effort. Or you can simply enlist the help of one of our Certified partners to help you get it done. Book a demo and tell our team what you need!
With Whale, you can get started in seconds. We offer a full migration service to get all your documents uploaded in no time at all.
Whale has a dedicated customer success team that supports new customers all the way from migrating their old documentation to creating new ones and using them to train new and current team members.
To start off with, Whale is free. Yup. That’s FREE with a capital ‘F’ for life. If you want to add functionality and team members you only pay for what you use. That means you only pay for the features you want and you only pay for the seats you use. You’ve literally got nothing to lose.
Don’t hesitate to discover what all of the above looks like in the actual product, from our AI Assist to all things Analytics. Take a peek!