Level 10 Meetings™: How to Keep Your L10 Meeting Productive in 2022

What exactly is a L10 meeting™? And how do you lead one? We’ll dissect the L10 meeting agenda and share proven tips to help you lead your most productive L10s.

What exactly is an L10 meeting?

And how do you lead one? We’ll dissect the L10 meeting agenda and share proven tips to help you lead your most productive L10s.

Did you know that, on average, employees attend 62 meetings per month? And that they view half of those meetings as a total waste of their time?

In fact, since the start of the pandemic, time spent in meetings has more than doubled. That’s some pretty major time-wasting. And when time means money, you can’t afford to let those hours pass you by.

How the L10 Meeting began

As the founder of EOS Worldwide, Gino Wickman knows the devastating impact inefficient meetings can have on your revenue. So when he created the Entrepreneurial Operating System®, a set of tools and concepts that help savvy entrepreneurs elevate their businesses, he made sure that one of his Six Key Components™ focused big time on meetings.

The aim? To create a highly efficient meeting format that would never waste anyone’s time.

Here’s how the Level 10 Meeting achieves exactly that and why, in a post-pandemic climate, it needs to be on your list of New Year’s Resolutions for 2022.

Here’s what we’ll cover:

  • What is a Level 10 (a.k.a. L10) Meeting?
  • Five rules for an effective L10 Meeting
  • Inside the Level 10 Meeting agenda: How to structure an epic L10
  • The key to ultimate Level 10 productivity: Process 🚀

Successful L10s require clear knowledge sharing, reach out today for a free Whale demo and start scaling internal intel across your org.

What is a Level 10 (a.k.a. L10) Meeting?

If you’re here, you already know EOS comprises six key components: Vision, People, Data, Issues, Process, and Traction®. And the Level 10 Meeting is a vital tool if you’re going to ace that last one.

Traction is all about creating accountability and discipline among your employees — because, without that, the vision you have for your company just isn’t happening.

The Level 10 Meeting is a process-driven approach to making your meetings way more productive.

The purpose of an L10 Meeting

Instead of spending half of your time giving status updates or digging into the background of every little mishap, the L10 meeting agenda nixes the chit-chat and focuses only on the things that are going to move the needle on your mission, namely:

  1. Understanding the BIG issues in your business
  2. Solving them

It’s simple, logical, and achievable with some hard work. But you have to stick to the process.

Transparency is the secret ingredient in high-impact teams. Improve your L10s and scale your company with a user-friendly knowledge management platform that gives your employees the answers they need. Learn more about Whale today.

Five rules for an effective Level 10 Meeting

A big part of the EOS meeting model is about consistency.

If your meetings are going to come close to achieving that perfect L10 we’re all after, you need to prioritize these five factors every week:

1. Meet on the same day each week
2. And meet at the same time each week

Getting leadership in a room together is tough — everyone has competing priorities. So finding a time each week that suits everyone can feel pretty impossible.

But one of the first rules of a successful L10 meeting is to stick to a set meeting time and not cave to anyone else’s busy schedule. The moment you do, your meeting loses its importance and becomes something your team will think they can bail on whenever they have something else to do that feels more important.

3. Start on time each week

We have a rule at Whale; if you’re on time you’re late and five minutes early is on time.

4. End on time each week

You have to respect people’s time. And the only way to do that is to have the discipline to stick to your timings.

Setting out your expectations and intentions is essential here. For example, if your first Level 10 Meeting starts late and runs over by 30 minutes, that’s what your attendees will remember.

5. Stick to the same agenda

The whole purpose of the Level 10 Meeting is to keep you on task, focused on the big issues, and pressing forward towards that vision.

It may be tempting, but the agenda is there for a reason — stick to it.

But, what exactly is the agenda for a Level 10 Meeting? And how do you structure a Level 10 Meeting to achieve the best results?

Good questions, let’s check ’em out. 🧐

“Be open and honest. If someone arrived late, hijacked the meeting or the whole team wasn’t fully engaged, call those behaviors out.”

Ken DeWittExpert EOS Implementer®, DeWitt LLC (Source: EOS Worldwide)

L10 meeting _header_traction_tools

Image courtesy of Traction Tools

Inside the Level 10 Meeting agenda: How to structure an epic L10

There are seven parts to a Level 10 Meeting agenda, and each of them needs to fit within your allotted 90 minutes each week.

Sometimes that’s a tough ask, especially when a lot is going on or a major week in the office.

It can be tempting to add a little extra time to an agenda item or over-index on one section. But remember: the sole purpose of a Level 10 Meeting is to understand the top issues stopping your company from reaching its vision.

Anything else is just noise.

Some weeks you may be able to cover ten issues. Others, it may only be three.

But as long as you’ve prioritized your issues, understood them, and solved them — that’s progress.

So, 90 minutes on the clock — let’s meet! ⏲️

The Segue (5 minutes)

Since 2019, we’ve been bombarded with bad news. 91% of the news we’ve been reading is likely negative.

Start your Level 10 Meeting off on the right foot by sharing:

  1. A point of personal good news
  2. Some professional good news

Why? Because with personal news, you’re allowing humanity into your meeting, and you’re getting to know and trust your team.

And with your fantastic professional news from last week, you’re setting the right ‘go-getter’ energy to motivate your team to replicate this week. 🤩

From there, it’s a simple segue into reporting (and sending good vibes for a little positive news there too).

The EOS Scorecard™ (5 minutes)

Every company has KPIs, OKRs, MBOs, KRAs. The basic principle is the same, whichever oh-so-catchy acronym you decide to go with.

You have something you want to achieve, milestones to get there, and a way to track and measure your progress.

Whether you’re on target to achieve your vision comes down to data and metrics. And your Level 10 Meeting is an excellent way of keeping everybody who needs to know in the know.

But you gotta be quick about it, so make sure you have your numbers ready beforehand.

To decide the metrics you’ll cover each week; you’ll need a solid process to follow:

  • First, list everything that makes a week greate.g., client feedback.
  • List out everything that makes a week not-so-greate.g., low sales.
  • Pick which items are measurable from both listse.g., number of new leads.
  • From those, select the 3-6 items that are most important to achieve your vision.

Review those metrics each week with a red, amber, or green scorecard. Anything red and amber, don’t delve into — drop it to the IDS section for later on.

The Rock Review (5 minutes)

Your company decides the 3 -7 most important things to get cracking on with every quarter. These are your rocks, and they form the 90-Day-World™ that aims to skyrocket traction towards your end goal.

Rocks are just like processes; they should be SMART: specific, measurable, attainable, realistic, and time-bound. And by sticking as close to three per quarter as possible, you’re increasing your focus and, with it, the likelihood you’ll achieve your Rocks.

Just like that scorecard, quickly review your Rocks on a red, amber, and green basis. Any red or amber projects get dropped to the IDS section to review.

The People Headlines (5 minutes)

This one’s pretty simple. If there are any major customer or employee call-outs, good or bad, now’s the time to mention them.

Why? Because, for EOS, it’s “important your right-hand knows what your left one is up to”.

If any items need further discussion, you know where to drop them.

The L10 Meeting To-do List (5 minutes)

Your to-do list is the main constant between your meetings each week. It also adds the accountability factor, so it’s pretty crucial in achieving the traction you’re after.

After each meeting, your attendees have seven days to go away and complete their action items. So please make sure they’re SMART, incentivized, and prioritized, so the important ones are always tackled first and executed by the next meeting.

Tick off all completed tasks, and for any that are leftover, send them straight to, you guessed it, the IDS segment.

The IDS™ 🕵️ (60 minutes)

IDS — identify, discuss and solve. This is where you get down to the good stuff.

So far, you’ve heard the background, and anything worth reviewing from that context has been sent right here. That can sometimes be a lot of ground to cover in just 60 minutes, so you’ll need to vote to prioritize the top three straight off the bat.

After you’ve done that, you’re going to want to delve into the Issues Solving Track™ to help you solve those problems quickly:

  1. Identify the issue — the problem is rarely the real issue, so dig deep to find the root. This is the hard part, so take your time to focus on it.
  2. Each attendee discusses — thoughts, concerns, ideas, and solutions are all debated. But only once.
  3. Solve the issue once and for all — it may take some discussion, and everyone might not agree. Then, once you’ve decided the plan, add action items and owners to next week’s to-do list.

Depending on the complexity of each issue, you may only solve one. Other weeks you may solve 10. That’s the nature of the game, so don’t judge success on numbers.

The Conclusion (5 minutes – ⏰)

With 5 minutes remaining, it’s important to sign off by:

  1. Recapping the to-do list.
  2. Planning how to filter the meetings points down to the rest of the organization.
  3. Rating the meeting between 1 – 10 (10 being the best).

Ding ding! 🛎️

And congrats! Time’s up on that packed L10 agenda.

By now, you’ll have achieved so much more than any half-day conference or hefty email chain. And with a few core processes penned down, you’ll be ready to remove the bottlenecks from your business and watch that revenue soar even further.

The key to ultimate Level 10 meeting productivity: Process 🚀

Level 10 Meetings are a winning formula, especially when we’re still adapting to a more remote working style.

But there’s one final thing to think about before you send out those L10 Meeting invites: the processes you’ll need to succeed.

By identifying and documenting your Level 10 Meetings processes, you have the opportunity to use your SOPs to boost your ROI tangibly.

Do it right, and each department, team, and project group can host their uber-efficient Level 10 Meeting — cutting the problem-solving time down at every level and maximizing your resources and shared knowledge across the business.

Ready to document your L10 Meeting SOPs? Start here:

  1. Sending the invite: What’s the process for selecting a time, date, attendees, venue, equipment, roles, etc.?
  2. How to write an uplifting segue: As a company, what’s the process for deciding what to share here and how to share it?
  3. Consider your scorecard metrics: What process should employees go through to choose the metrics to focus on?
  4. Decide your Rocks by asking: What is the process for determining quarterly Rocks?
  5. Writing the to-do list: What format should it take? Where is it stored? Who owns it?
  6. How to IDS to impress: What format should your IDS conversation take? What is the process for dealing with debate? Where should notes be stored?
  7. Sharing: What is the process for cascading a meeting summary to the organization?
  8. Meeting rating: What is the process for rating a meeting?
  9. The what-ifs: What if an attendee can’t come? What if your score is below 8? What if you repeatedly go over time? What processes do you have in place?

The right processes, documented in the right place, and easily accessible to all means your Level 10s can be easily scaled company-wide.

Here’s to your L10 meeting success!

Level 10 Meetings are at the heart of success with EOS.

And let’s face it, the path to success can be a bumpy one in the current business climate. So you’ll need all the help you can get in clearing up those roadblocks and keeping your company on a smooth and steady path towards growth.

Level 10 Meetings are an incredible leadership tool to have in your back pocket with a simple structure and a foolproof problem-solving agenda.

And with the right knowledge-sharing platform on hand to help, they can be an incredible tool for every employee at every level.

Ready to scale your Level 10 Meetings with simple and accessible processes the whole team will love?

Take our free Readiness to Scale Assessment to find out where to start.


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