On-demand webinar
Turn outdated team docs into a playbook in 15 minutes
Live in 15 minutes: from stale docs to a playbook your team can run.
Stino Smet · Head of Customer Success
- Recorded Aug 5
- 60 min
- 4.5 from attendee reviews

Your best people’s knowledge lives in their heads and in the AI tools they use all day. Almost none of it makes it into an SOP, so the same questions come back every week. 🔁
Connect those tools to Whale’s MCP and they turn what they reach into structured SOPs, each citing its source.
Stino Smet, Head of Customer Success at Whale, showed it live. No slides, real product. 🎥
You’ll see:
- Your AI tools turn what they already have into a full set of SOPs
- Every SOP cites its source, so you can trust it
- How to control what the tools can reach
What's covered
- 01
Your AI tools turn what they already have into a full set of SOPs
- 02
Every SOP cites its source, so you can trust it
- 03
How to control what the tools can reach
Presenters

Stino Smet
Head of Customer Success · Whale
Stino is Head of Customer Success at Whale and has helped hundreds of teams capture their processes, roll out training and keep their SOPs alive after launch.
Frequently asked questions
Watch the recording01What will you learn in this webinar?
Three things, covered live in the session:
- Your AI tools turn what they already have into a full set of SOPs
- Every SOP cites its source, so you can trust it
- How to control what the tools can reach
02What will you see?
A live demo inside Whale. The presenters build real SOPs and training flows on screen, using the same setup you would use with your own team. You can also explore the platform tour at your own pace, or see how other teams run Whale in our customer stories.
03Can I watch the recording afterwards?
Yes. On past webinars, the Watch the recording button opens a short form. Fill it in and the recording plays right away. All past and upcoming sessions are on the webinars page.
